The North Country – E-Meditation (Forever, Forever)

Andrew Grossman’s ever-evolving pop ensemble The North Country gears up for its third full length album release with a lyric video for the first single “E-Meditation (Forever, Forever)”. If you’re of a certain age (ahem), you probably remember seeing the original 1977 film in this video in school or perhaps at the Air & Space Museum downtown. It’s called Powers of Ten and it’s surprisingly created by Charles & Ray Eames, most famous for the iconic mid-century modern Eames Lounge Chair that’s included in the MOMA’s permanent collection. The film’s 70s “out there” (literally) style is a natural fit for E-Meditation’s repeated lyrics: “I feel the infinite touch / I see the unending everything / I taste the infinite taste / I hear the sweetest melody”. Pre-order In Defense of Cosmic Altruism and get this single in your hot little hands now before it drops on September 29th.

However, not all are happy with how this video turned out. See Grossman’s strategy meeting with long time manager Hersch Herschel below.

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